Brand development consulting

Take advantage of our ag expertise to cultivate the success of your farm brand.

We work with ag organizations to create successful strategic programs for launching and/or building their brands.

Our consulting services include:

  • Brand audit
  • Marketing audit
  • Communications audit (PR)
  • Competitive analysis
  • Brand strategy workshop
  • Personas workshop
  • Balanced scorecard workshop (metrics audit and recommendations)

How to start

Email diane@marketingtofarmers.com or jeff@marketingtofarmers.com to schedule a time to discuss your marketing challenges.

If you want to move forward after our discussion, we will prepare an initial scope of work for your review and feedback. It will include details of the work to be completed, the deliverables, such as reports, plans or creative concepting; key milestones and proposed timelines; and our consulting fee.

Our consulting fee is a flat rate that will be based upon the pre-determined scope of work, usually over a 60 to 180 day period. Any out-of-pocket expenses, including travel for an onsite meeting, are in addition to the fee.

After any revisions, a final version of the scope of work is provided for your approval and a start date is set.

Let’s dig in.

Welcome to Marketing to Farmers

Over many years, Diane Martin and Jeff Walter have collected a ton or two of knowledge about farmers and how to market products and services to them. They’re here to share what they know and be a resource for brands seeking a strong connection to farmers.