Mobile Video When Marketing to Farmers

What you need to know about mobile video when marketing to farmers

The demands of mobile are unique; know what you’re up against. Feel free to debate smartphone adoption rates and quality of cell coverage for farmers. But farmers have smartphones, and short-form video (not just advertising) has a growing presence on mobile. Best practices for video on mobile have developed quickly. The industry has moved past click-to-play, 30-second ads because the consumer already has. Think about it: do you really think ... Read More